Everything you need from idea to revenue
Research frameworks to validate demand. Marketing playbooks to launch and grow. Guidance for founders who want to move fast and build smart.

Where are you in your journey?
From one founder to another
Most marketing advice is for established businesses with budgets and teams. But when you’re starting out, you need practical, affordable tools that actually work.
I created Mood Marketing because I’ve been there – building products, validating ideas, finding first customers. These are the exact frameworks I wish I’d had.
No fluff. No expensive consultant. Just proven templates and step-by-step guidance to get you from idea to launch.

Jillian Whitmore
Founder with 10+ years working in marketing
Everything you need. Nothing you don’t.

Templates that save you time
Customer interviews. Competitor teardowns. Persona builder. Find your first customers roadmap. Fill them out. Get answers. Move on.

Email guidance to stay on track
A virtual business consultant, delivered directly to your inbox. Week-by-week guidance so you’re never guessing what’s next.

Founder support
Real help when you’re stuck. Hit reply on any email. I read every one and genuinely love helping passionate founders.
Validate in 30-days or your money back
The Research Bundle gives you 5 templates and a 4-week roadmap to take your business from an idea to launch ready.
What’s inside:
✓ Customer Interview Template (find the real problem)
✓ Competitor Analysis Template (steal what works, fix what doesn’t)
✓ Marketing Persona Template (stop guessing who you’re selling to)
✓ First 10 Customers Guide (get paying users before launch)
✓ Research Checklist (your 30-day roadmap)
✓ 4-week email sequence (accountability + guidance)

Only $49 NZD
One-time payment | Lifetime access | 30-day money-back guarantee

Still not sure if you’re ready to invest?
Start here. The New Business Decision Guide is a 30-minute scoring system that reveals whether your idea has legs, or if you’re better off walking away now.
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