Everything you need from idea to revenue

Research templates to validate demand. Marketing playbooks to launch and grow. Guidance for founders who want to move fast and build smart.

Where are you in your journey?

You’ve got an idea, but is it worth pursuing? Find out in 30-minutes.

Gain clarity, confidence and competitive advantage. Validate in 30-days.

Get in front of the right people and find more customers. Launch plan for 3-months.

From one founder to another

Most marketing advice is for established businesses with budgets and teams. But when you’re starting out, you need practical, affordable tools that actually work.

I created Mood Marketing because I’ve been there – building products, validating ideas, finding first customers. These are the exact frameworks I wish I’d had.

No fluff. No expensive consultant. Just proven templates and step-by-step guidance to get you from idea to launch.

Founder with 10+ years working with start-ups

Everything you need. Nothing you don’t.

Customer interviews. Competitor teardowns. Persona builder. Find your first customers roadmap. Fill them out. Get answers. Move on.

A virtual business consultant, delivered directly to your inbox. Week-by-week guidance so you’re never guessing what’s next.

Real help when you’re stuck. Hit reply on any email. I read every one.

Validate in 30-days or your money back

The Research Bundle gives you 5 templates and a 4-week roadmap to take your business from an idea to launch ready.

What’s inside:
✓ Customer Interview Template (find the real problem)
✓ Competitor Analysis Template (steal what works, fix what doesn’t)
✓ Marketing Persona Template (stop guessing who you’re selling to)
✓ First 10 Customers Guide (get paying users before launch)
✓ Research Checklist (your 30-day roadmap)
✓ 4-week email sequence (accountability + guidance)

Only $49 NZD

One-time payment | Lifetime access | 30-day money-back guarantee

Still not sure if you’re ready to invest?

Start here. The New Business Decision Guide is a 30-minute scoring system that reveals whether your idea has legs, or if you’re better off walking away now.