Everything you need to validate your idea

Stop guessing. Start researching. The Research Bundle gives you every template and framework to prove your business idea has legs, before you waste time or money building the wrong thing.

One-time payment | Lifetime access | 30-day money-back guarantee

Is this for you?

✓ You have a business idea but aren’t sure if there’s real demand
✓ You want proof people will pay before you invest serious time or money
✓ You’re tired of guessing and ready to make decisions based on evidence
✓ You need structured frameworks (not vague advice)
✓ You’ve failed before by building something no one wanted

✗ You’re just browsing for inspiration without a specific business idea
✗ You want someone to tell you what business to start
✗ You’ve already talked to 20+ potential customers and validated demand
✗ You’ve made the decision to start building your business – Grab the Growth Bundle instead (coming soon)

What’s inside

Here’s what you get, 6 x templates, checklists and guidance to take your business idea from “I think this will work” to “I know this will work.”

Market Research Checklist (so you don’t miss critical steps)

Your checklist of the entire validation process.

Customer Interview Template (what to ask + how to listen)

The 5 questions every customer interview needs. Stop pitching, start listening. Discover the real problem, not the one you assumed.

Marketing Persona Template (with examples)

Build personas that guide real decisions (not made-up avatars). Based on actual customer conversations, not assumptions.

Competitor Analysis Template (7-step framework)

Analyse your competition without drowning in data. Know what they’re doing well, where they’re weak, and how to position yourself differently.

Find your first 10 customers Guide (where to look + what to say)

The tactical playbook for getting your first 10 paying customers in 2-4 weeks.

Research coach (with you every step of the way)

Direct to your inbox, get weekly guidance on each research stage, with common mistakes to avoid and motivation to keep you on track.

Here’s how it works

Step 1: Purchase – One click, instant access. Download all templates immediately.

Step 2: Get guided – Over the next 4 weeks, you’ll get 4 emails walking you through exactly how to use each template. Think of it as your implementation roadmap.

Step 3: Build confidence – By the end, you’ll know if your idea has legs – or if you should walk away now (that’s a win too).

Time commitment: 2-3 hours spread across 4 weeks. Not months of planning paralysis.

Why research matters

Most new founders skip this phase. They fall in love with their solution before validating the problem.

Here’s what happens:

✗ They spend 6 months building, only to discover no one will pay

✗ They assume “if I build it, they will come”

✗ They confuse friends being polite with customers being interested

The research phase is where you build confidence

The bundle gives you the framework to:

✓ Talk to potential customers (and actually listen)

✓ Analyse your competition (not just Google them)

✓ Test willingness to pay (before you set a price)

✓Build personas that guide real decisions

It’s not glamorous. But it’s the difference between a failed start-up and building a product people will buy.

Stop overthinking. Start validating.

For only $49 NZD, that’s less than some streaming services. But instead of binge watching TV, you’re validating whether your business idea is worth the next 2 years of your life.

One-time payment | Lifetime access | 30-day money-back guarantee